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Online Ad Effectivness Impacted by Time of Day

A study by the U.K. Internet Advertising Bureau with Lightspeed Research found that online consumers of all ages believe they are more likely to pay attention to ads from the early evening onward....

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Google releases a new version of its AdWords editor

Increase efficiency with CSV import. Many advertisers have requested the ability to import CSV files in AdWords Editor, and we’re happy to announce this feature is now available in the new versionwe’re...

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3 Interesting Google AdWords Statistics

1. Hundreds of thousands of businesses advertise on Google AdWords but 80% of Google’s US revenue comes from about 1.5% of the advertisers (large companies such as Amazon, eBay, BizRate, etc., source:...

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Pay Per Click Advertisements Work When Properly Implemented

You have probably seen the ads that show up on search engine pages and throughout many other sites around the web. How many times have you actually clicked on one of those ads? The only way that people...

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